Program Focus:

• Business Model & Planning: Help founders create or refine their business plan, define their value proposition, and establish their target market.

• Market Research & Validation: Teach founders how to conduct effective market research, validate their product or service, and identify customer needs.

• Legal & Structural Setup: Provide guidance on legal requirements, intellectual property protection, and the best entity structure (LLC, corporation, etc.).

• Funding Basics: Introduce different funding options, from bootstrapping to venture capital, and explain how to access these resources.

• Branding Fundamentals: Help founders develop their brand identity, including messaging, logo, and tone of voice.

Course Deliverables:

• A comprehensive business plan

• A validated value proposition and target market

• Guidance on legal structure and funding options